Search has changed. It is no longer just Google. When someone asks ChatGPT, Perplexity, or Google AI Overviews for a recommendation — your business needs to be the answer. Justin Torres leads our SEO and GEO practice so your business ranks where people are actually searching.
Traditional SEO gets you on Google. GEO gets you into AI-generated answers. You need both — and most agencies are only doing one.
Optimizing your website, content, and online presence to rank highly in Google and Bing search results. The foundation of online visibility — still essential, still where the majority of search traffic lives.
Optimizing your digital presence specifically to appear in AI-generated answers. When someone asks an AI assistant for a recommendation, GEO is what puts your business in that answer instead of your competitor's.
When someone in your area searches for what you offer, we make sure your business is what they find first — on the map, in the results, and in the AI answer.
Healthcare searches have unique intent — patients are looking for trust, proximity, and credibility. We understand what they are searching for and how to make your practice the answer.
Every engagement includes ranking reports, traffic analysis, and visibility tracking. You see exactly what is moving and what is driving it — every single month.
Every plan is built around one goal — making sure your business shows up when the right people are searching. Start with an audit or go straight to ongoing growth.
For businesses ready to build serious local search visibility on Google and start appearing in AI-generated recommendations.
For businesses serious about dominating local search, ranking in AI answers, and outranking every competitor in their market.
For multi-location healthcare businesses, growing practices, and brands ready to own their market on every platform.
One-time — delivered within 7 business days — fee credited toward any monthly plan
Justin conducts a complete audit of your search visibility on Google and AI platforms. You receive a ranked list of opportunities, a competitor breakdown, and a clear action plan — whether you engage us going forward or not.
Get Your SEO/GEO Audit — $399
Justin has spent years studying and executing search strategy — including the emerging discipline of Generative Engine Optimization, optimizing content to appear inside AI-generated answers. He has seen results across industries and brings that expertise directly to Purple Dot clients. While most agencies are still catching up to how search works today, Justin is already building for where it is going next.
Start with a one-time audit and see exactly where you stand. Or book a free consultation and we will put together a plan built specifically for your business.